PRESENTATION DESIGN
PATRON
PRESENTATION
SYSTEM
A scalable presentation system designed to help Patrón teams tell distinctly different stories while always feeling unmistakably on brand.
ROLE
Visual Designer
FOCUS
Template system, motion
BRIEF / PROBLEM
Flexibility without losing the brand.
Patrón needed a reusable presentation framework that could support many teams, audiences, and content types. The challenge was creating enough flexibility for everyday business needs while maintaining a premium, recognizable, and consistent visual experience.
MY SOLUTION
One visual grammar with multiple modes.
I translated Patrón’s identity into a scalable system built around editorial typography, cinematic photography, warm neutral colors, recurring arched forms, and clear information hierarchy. Repeatable layout patterns adapt across image-led stories, focused takeaways, data, campaign assets, and planning workflows.
01 BRAND SYSTEM
Black, cream, and gold meet editorial typography, cinematic photography, and recurring arched forms.
A Premium Visual Language
02 STORYTELLING AND INFORMATION
Image-led narratives, focused takeaways, and clear data treatments create variety without losing consistency.
A Rhythm for every kind of story
02 PLANNING & CAMPAIGN WORK
Process modules, timelines, and flexible image grids help teams present plans and creative work clearly.
Structure without getting in the way.
Complete Template
